We will go out of our way to choose smart partners. We will forge alliances with businesses that target the same customers as us, in this way we will create a word-of-mouth customer network that refers business. We will not forget our suppliers and vendors. We will ask them to recommend us to their customers. We will remind them that by referring sales leads or business to us, you're helping to build their business, too. To make it work, we must of course return the favour.
Experts say that customer referrals and word-of-mouth are about ten times more effective than other marketing strategies. We will prompt our customers for written testimonials about our products and services. Our customers will be free to share their experiences at their convenience on our testimonials section on our website.
The mining industry for example, with potash and uranium sites in the near vicinity of Saskatoon is bringing about change in the retail marketplace. There are more jobs present creating high disposable incomes for typically male employees at these mine sites. However, our main concentration of customers will be anyone within a 6 hour drive of Saskatoon. Our target market will be middle to upper income earners with high disposable incomes. We will be going after motorcycle enthusiasts both male and female.
From the second a customer walks through the door they will experience a totally new kind of dealership, customers will be encouraged to sit on the motorcycles and try them out for size. Gain a knowledge of how existing firms have positioned themselves in the marketplace, and then design your business in a way that sets you apart from the others.
Getting Advice from Experienced Entrepreneurs If you want to open an auto racing business it's a smart move to learn from folks who are already in business. If you think your local competitors will give you advice, you're being overoptimistic.
The last thing they want to do is help you to be a better competitor. However, a fellow entrepreneur who has started an auto racing business in a location that is not competitive to you will be much more likely to talk with you, given that you don't compete with them in their area. Indeed, many experienced entrepreneurs enjoy offering advice to startup entrepreneurs. Our estimate is that you may have to contact many business owners to find one who is willing to share his wisdom with you.
How would you find somebody who runs an auto racing business who is willing to talk to you but doesn't live nearby? It's easy. Here's a link you can use to find a mentor outside of your area. Yet a healthier and safer strategy may be to purchase an existing auto racing business. You need a commercial building that is big enough to house all of the products that you plan on selling.
You will most likely need a showroom floor and a warehouse. In some cases, you may also want to have a garage space on the premises to perform repairs on vehicles that you sell. In many cases, leasing a building is the best approach so that you are not tied down to a particular location.
Acquire the inventory that you will need to sell. This may include buying motorcycles, jet skis, life jackets, tires, accessories and other items related to motorsports. Promote your motorsports business. This will involve advertising in various places such as on billboards, in the newspaper, in magazines, on TV, on the radio and online.
Use promotions to try to get customers in the door. Tip Examine the area in which you plan on putting your business.Our customers will be free to share their experiences at their convenience on our testimonials section on our website. In many cases, leasing a building is the best approach so that you are not tied down to a particular location. The link below gives you access to our franchise directory so you can see if there's a franchise opportunity for you. We tell you what you need to know to get started.
At Gaebler, we advise new business owners to keep your business plan simple.
This leads to self-development, which leads to greater value to our customers. Tip Examine the area in which you plan on putting your business. Before you invest a relatively large amount of money, make sure that you understand the risk involved. Use promotions to try to get customers in the door. In this way, it will be cost-effective by booking everyone in for the training sessions at the same time. If your time is limiting, outline the essentials of your auto racing company's business plan now and make a commitment to come back to it later.
Acquire the inventory that you will need to sell. We feel that putting a face to our business name is crucial. We will be going after motorcycle enthusiasts both male and female. All comments will be reviewed and will be posted at the discretion of Gaebler.
Indeed, many experienced entrepreneurs enjoy offering advice to startup entrepreneurs. Ongoing training for all staff members is important for the success of this venture. We tell you what you need to know to get started. We feel that putting a face to our business name is crucial. The Manager and staff will consistently work together to create a healthy, respectful work environment for all, including any and all stakeholders such as customers and suppliers.